As a new business, An Taigh Dubh required full branding, including a logo that embodied luxury and relaxation. The client requested a color scheme inspired by nature, with a warm and inviting feel. This guided our design choices, ensuring the brand would appeal to customers seeking a peaceful and serene holiday experience. The goal was to create a logo that not only captured the essence of the business but also aligned with the natural beauty of the surrounding landscape.
To create a strong visual connection, we incorporated the outline of the An Taigh Dubh cottage into the logo design. This direct representation of the building’s distinctive features gave the logo authenticity and uniqueness. By referencing the physical location, the logo serves as a memorable symbol that differentiates the brand from competitors. This thoughtful integration strengthens the business’s identity and fosters a sense of trust and familiarity among potential customers, making the logo a powerful visual anchor for the brand.
An Taigh Dubh also needed a new website to showcase their recently renovated holiday cottage and offer an easy-to-use booking system. We focused on making the website instantly engaging by using stunning imagery of the location above the fold. After researching the area and discussing the client’s preferences, we included a variety of nearby attractions, complemented by more breathtaking images of the surrounding landscape. This approach helps capture the charm of the cottage and its environment, encouraging visitors to book their stay.
